Client: Klarrio
Country: Belgium
Year: 2019
3D animation, Advertising campaign
I wanted to produce one of those mesmerising, near-impossibles 3D animations
of different types I had seen online, just for fun.
So I came up with a camera loop where a ball overcomes the challenges
it keeps coming across its way.
Sort of like we do in life.
Country: Belgium
Year: 2019
3D animation, Advertising campaign
I wanted to produce one of those mesmerising, near-impossibles 3D animations
of different types I had seen online, just for fun.
So I came up with a camera loop where a ball overcomes the challenges
it keeps coming across its way.
Sort of like we do in life.
This is the result.
I did the animation, and not long after while discussing ways to explain
what my employer offers as a company to their clients (other -often larger-
companies considering or already undergoing a digital transformation)
in a visually impactful, cut-through-the-noise way, I came up with
using the animation for the Future-Proof ad below, applied at
the company’s Streaming Ahead campaign during September 2019.
This was featured a series of posts on LinkedIn, targeting its audience
and converting into a marked increase of unique website visits
for the duration of the campaign.
what my employer offers as a company to their clients (other -often larger-
companies considering or already undergoing a digital transformation)
in a visually impactful, cut-through-the-noise way, I came up with
using the animation for the Future-Proof ad below, applied at
the company’s Streaming Ahead campaign during September 2019.
This was featured a series of posts on LinkedIn, targeting its audience
and converting into a marked increase of unique website visits
for the duration of the campaign.
And this piece, in its original unbranded format -but reframed to portrait-
was featured at the Demo (Design in Motion) Festival of Motion Graphics,
November that same year, in Amsterdam Centraal Station, NL.
It was fun to attend the festival, seeing the entire station’s screen (lollipops
in the platforms, as well as the main hall’s screens) overtaken by not-branded,
no adverts, just beautiful animations of multiple types.
For a digital type this was paradise to see:
was featured at the Demo (Design in Motion) Festival of Motion Graphics,
November that same year, in Amsterdam Centraal Station, NL.
It was fun to attend the festival, seeing the entire station’s screen (lollipops
in the platforms, as well as the main hall’s screens) overtaken by not-branded,
no adverts, just beautiful animations of multiple types.
For a digital type this was paradise to see:
From April 27 to November 21 , 2021, this Great Ball Contraption was
also featured again amongst other studios and designers great work, at the
Chaumont Biennale of Graphic Design in Chaumont, France.
also featured again amongst other studios and designers great work, at the
Chaumont Biennale of Graphic Design in Chaumont, France.
